How Many People Have Facebook Accounts New 2019
How Many People Have Facebook Accounts
This year, 169.5 million people in the US-- or over half of the populace-- will certainly use Facebook, a 0.9% boost from 2017, according to our price quotes.
By the end of the projecting period (2022 ), we expect Facebook's customer base to grow to 176.3 million. That's thanks, in huge part, to older demographics.
How Old Are Facebook Users?
While younger users are leaving Facebook at an also faster speed than we previously anticipated, older age groups are accessing the social platform much more-- especially the 55-to-64 as well as 65-plus age groups.
" Each of those age groups will certainly include approximately 1 million brand-new individuals in 2018, which is meaningful thinking about Facebook's individual base overall will certainly increase by just 1.6 million," stated eMarketer elderly forecasting analyst Chris Bendtsen. "What this means is that Facebook is adding extra new older users than it's losing younger ones."
In general, Facebook's use among 55- to 64-year-olds will boost by 4.9% in 2018. And also usage amongst those 65 as well as older is anticipated to enhance by 6.0%.
At the same time, Facebook's usage amongst those 11 and also more youthful will decline 9.3%, while those in the 12-to-17 age group and also those in the 18-to-24 age group will certainly decrease by 5.6% as well as 4.5%, respectively.
Teens may be moving from Facebook, yet it's still the No. 1 social network amongst millennials, Gen Xers as well as boomers.
As a matter of fact, infant boomers prefer Facebook over various other social applications, like Pinterest, Instagram and also specifically Snapchat. This year, we anticipate 31.9 million individuals because cohort to use Facebook.
" Facebook is still carrying out well in these older age groups," stated eMarketer principal analyst Debra Aho Williamson. "It holds true that Instagram is gaining strength amongst those 35 as well as older, however Facebook stays their system of selection."
" It's where their family and friends are, and its attributes are familiar and secure," she added. "Regardless of Facebook's commonly publicized troubles with information privacy, hacking and phony news, the majority of customers in these age groups are still utilizing it."