Facebook How Many Members New 2019
Facebook How Many Members
This year, 169.5 million individuals in the United States-- or over half of the population-- will utilize Facebook, a 0.9% increase from 2017, according to our estimates.
By the end of the forecasting duration (2022 ), we expect Facebook's customer base to expand to 176.3 million. That's thanks, in large part, to older demographics.
How Old Are Facebook Users?
While younger individuals are leaving Facebook at an even much faster speed than we formerly anticipated, older age groups are accessing the social system a lot more-- specifically the 55-to-64 as well as 65-plus age.
" Each of those age groups will certainly add roughly 1 million new individuals in 2018, which is purposeful thinking about Facebook's user base as a whole will certainly increase by only 1.6 million," stated eMarketer senior projecting expert Chris Bendtsen. "What this means is that Facebook is adding a lot more brand-new older customers than it's losing more youthful ones."
On the whole, Facebook's use amongst 55- to 64-year-olds will certainly raise by 4.9% in 2018. As well as usage among those 65 and also older is expected to raise by 6.0%.
At the same time, Facebook's use among those 11 and younger will certainly decline 9.3%, while those in the 12-to-17 age group and those in the 18-to-24 age group will decrease by 5.6% as well as 4.5%, respectively.
Teens may be moving from Facebook, but it's still the No. 1 social media network among millennials, Gen Xers and boomers.
Actually, infant boomers prefer Facebook over various other social apps, like Pinterest, Instagram and also specifically Snapchat. This year, we expect 31.9 million individuals because mate to utilize Facebook.
" Facebook is still doing well in these older age," stated eMarketer principal expert Debra Aho Williamson. "It holds true that Instagram is gaining strength amongst those 35 as well as older, but Facebook stays their platform of selection."
" It's where their loved ones are, as well as its features are familiar and also risk-free," she added. "Despite Facebook's extensively publicized troubles with data personal privacy, hacking and phony information, many individuals in these age groups are still utilizing it."